Think your brochure, your report, your website needs a quick rewrite, just to get the right tone of voice? Think again…
Business speak
What happens when your vision is unclear
Think your message about ‘massive global change’ is inspiring? Think again…
A painful conversation
The language we use tells people whether we’re on the same page as them. It tells whether we want the same thing. And that’s one of the reasons why language is extra important for those people who work in healthcare…
Oi, Barclays. Have a word.
I don’t love calling my bank at the best of times. It usually means I’ve overspent again. But one recent call left me seething, all because of a single word…
You can build a business – but what about a voice?
A couple of guys I know have just started their own business. I've been chatting to them about their customer comms. These guys are great. As well as having a brilliant business idea, they've got bags of personality. They're articulate, funny, and seriously know their...